In Pantene's four minute youtube commercial, a deaf girl learns to play the violin despite opposition from those around her. She defies the norm and excels at playing the violin in the end. Within this commercial, there are many fine points that attempt to form Pantene’s message “to shine” and convey it to its audience.
One of the finer points I noticed was throughout the deaf girl’s performance in the competition. Her hair started off tame when the tempo of the music was slow. As the tempo got faster, strands of her hair fell out of place until it got wild. Her hair eventually got to a point where it was in her face. Her music piece and hair throughout the competition symbolized her journey and struggle for her passion. More specifically, the varying tempo during the competition showed how far she had come. In the beginning of her journey she did not play- hence the slow tempo and tame her. But, as she began playing with her mentor she became more and more skilled. Hence, the faster tempo and wild hair symbolized this change.
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